Yuzu Celebrates NYC Launch At Atoboy

YUZU CELEBRATES LAUNCH OF NEW DATING AND SOCIAL APP WITH AN INTIMATE DINNER AT ATOBOY

HOSTED BY YUZU’S HEAD OF BRAND CINDY LIM AND SUNDAE SCHOOL CO-FOUNDER DAE LIM

L to R: Cindy Lim; Junghyun Park, Dae Lim; Sam Song Li, Trisha Do

L to R: Terrence Zhou; Trisha Do, Yen Sen; Jeannie Sui Wonders

(Photo Credit: Rommel Demano/BFA & Huy Luong)

NEW YORK, NY [February 23, 2024] - On Thursday February 22, Yuzu, the first-of-its-kind social and dating app designed to bring together the Asian community, celebrated its launch with an intimate dinner at Atoboy in New York. Hosts and siblings Cindy Lim, Yuzu’s Head of Brand, and Dae Lim, co-founder of Sundae School, brought together new and old friends and a group of creatives across fashion, art, and design. Throughout the evening, guests sipped on Yuzu-inspired cocktails and enjoyed a 5-course family style meal featuring yellowtail, cod with gochujang curry, lamb with jeyuk sauce, and more. The dinner featured florals by Naoko De Oliveira of KABUKI.NY and custom yuzu mung bean treats by Thu Buser.

Notable guests include: Sam Song Li, Joon Lee, Terrence Zhou of Bad Binch Tong Tong, Tae Park, Jeannie Sui Wonders, Junghyun Park, Elia Park, Jessie YuChen, Huy Luong, Peter Ash Lee, Martin Romero, Meg Murayama, Yen Sen, Trisha Do and more.

L to R: Cindy Lim; Marissa Ren, Grace Xu, Meg Murayama, Jess Xu

Yuzu introduces a new kind of social playground that makes it easy for the Asian community to find friends, make matches, and create community. Created as an app for the Asian diaspora, Yuzu is a destination for the Asian community to stay connected through culture, shared values, and interests/hobbies to help members of the Asian community match and connect with individuals from similar backgrounds.

“The best connections happen when you can be unapologetic and fully embrace all sides of being Asian,” said Cindy Lim, Head of Brand at Yuzu. “Being Asian is a world of traditions, intermingled with modern lifestyle. Through Yuzu, we really hope to empower the Asian community and make connecting through culture as fun as it is fulfilling. Welcome to Yuzu, the social playground that binds culture, community, and connection”.

While the application is designed with the intention of bringing together the Asian community, users aged 18+ from all backgrounds, races, and ethnicities are welcome. Even those who are not looking for love on the app are welcome to join - Yuzu has a “social” mode and a “dating” mode, which can be easily switched between. If you’re taken right now, you can toggle “dating” off, to lock that aspect of the app. Some other features include in-app messaging, unique profile personalization options, community pages to join, and more.

The Yuzu app is now available for free download on the iOS app store and Google Play store in the United States. For more information visit  www.joinyuzu.com and follow @JoinYuzu on Instagram, TikTok, and YouTube.

ABOUT YUZU

Yuzu is a social and dating app for the Asian community: a new kind of social playground that makes it easy for the Asian community to find friends, make matches, and create community their way. The Yuzu app is available on the iOS app store and Google Play store. For more information visit  www.joinyuzu.com and follow @JoinYuzu on Instagram, TikTok, and YouTube.